Commentary and thoughts ranging from marketing, branding, public relations to politics and current events. I’m not afraid to have a differing opinion and I will back it up.

Recent Posts

The Role of Early Statements in Crisis Control Lively and Baldoni
Crisis Management | Public Relations

Shaping the Narrative: The Role of Early Statements in Crisis Control

When legal disputes involving high-profile celebrities like Blake Lively and Justin Baldoni emerge, public perception can be just as crucial as the legal outcome. Early public statements from both parties often set the tone for how their respective audiences interpret the unfolding situation. These initial communications play a vital role in crisis control, offering insights…

Crisis Communication in Politics: Managing Scandals and Controversies by Mark Kaley
Crisis Management | Media Relations | Politics | Public Relations

Crisis Communication in Politics: Managing Scandals and Controversies

In the high-stakes world of politics, crises are inevitable. Whether it’s a public gaffe, policy failure, or personal scandal, how a politician or political organization responds can significantly impact public perception and long-term credibility. Effective crisis communication is essential for damage control and reputation management. In this post, we explore key strategies politicians use to…

Power of political messaging by Mark Kaley
Brand Strategy | Marketing | Politics | Public Relations

The Power of Messaging: How Politicians Craft Narratives to Shape Public Opinion

In the world of politics, messaging is everything. It’s how politicians connect with their audiences, influence opinions, and gain support for their policies. Crafting a compelling narrative isn’t just a communication strategy; it’s a powerful tool for shaping public perception and driving political agendas. Understanding the techniques politicians use to create effective messaging offers valuable…


Public Relations and Media Relations