What is Public Relations? Public relations is the practice of creating and maintaining a positive image of a business or brand. It is a strategic communication process that aims to build relationships between the organization and its stakeholders, including the public, media, investors, employees, and customers. PR professionals use various tactics to build trust, credibility,…
Sharing your media success on social media is a great way to build brand awareness, show off your accomplishments, and connect with your followers. As a media professional, I am often amazed at how often a client will get featured in the media (whether digital, print, radio, tv, or some other medium) and never share…
A media pitch is a brief message or email sent by a publicist to a reporter or journalist to pitch a story idea, suggest an interview or request coverage for a client or a brand. The goal of a media pitch is to capture the reporter’s attention and persuade them to cover the story. Here…